Business Details
12 Years
experience
Trusted Accounting & Business Advisory Services in Melbourne
Established in 2014, WNR Accounting & Business Consulting is a CPA-certified firm dedicated to delivering comprehensive accounting and business advisory services. Our team of experienced professionals specialises in tax planning, business structuring, and Self-Managed Superannuation Funds (SMSF), serving diverse sectors including property development, logistics, retail, and high-wealth individuals. Guided by the principle that client success is our success, we prioritise transparency, efficiency, and cost-effectiveness in all engagements. With expertise in cloud accounting, financial reporting, and inventory management, we provide tailored solutions to businesses of all sizes.Our commitment to excellence is underscored by our Limited Financial Services Licence and partnerships with leading technology platforms. We focus on building long-term relationships through accurate bookkeeping, strategic tax advice, and proactive financial planning. Our Melbourne-based team combines technical proficiency with a client-centric approach to ensure compliance and optimise financial outcomes. Through continuous education and adherence to evolving regulations, we maintain authority and trust in the Australian accounting landscape. Our dedication to ethical practices and measurable results positions us as a reliable partner for businesses seeking sustainable growth.
Services
Tax Planning
Bookkeeping
SMSF Advisory
Cloud Accounting
Inventory Management
Business Structuring
Financial Reporting
Payroll Services
Details
- Year established: 2014
Highlights and features
- We offer 10+ years of experience in property development and logistics accounting.
- Our team holds CPA certifications and specialist SMSF advisory qualifications.
- We implement cloud-based solutions for real-time financial visibility.
- We provide tailored tax strategies aligned with Australian regulatory requirements.
- Our audit-ready processes ensure compliance with ATO and superannuation standards.
Associations and certifications
- CPA Australia
- Limited Financial Services Licence
Services
Tax Planning
Our tax planning services optimise financial outcomes through legitimate deductions and compliance strategies. We specialise in GST, capital gains tax, and international tax matters for businesses and high-net-worth individuals. With ATO audit support and legislative updates, we ensure clients maintain compliance while minimising tax liabilities across property, business transactions, and cross-border investments.
Self-Managed Superannuation Fund
We provide end-to-end SMSF solutions including establishment, compliance audits, and strategic management. Our licensed advisors create tailored retirement plans with tax-efficient structures, spousal contributions, and pension phase strategies. We ensure adherence to regulatory requirements while optimising asset protection and wealth accumulation for trustees.
Cloud Accounting
Our cloud accounting services implement Xero and MYOB platforms for real-time financial management. We automate data flow between accounting systems, inventory management, and CRM tools to eliminate manual entry errors. This solution provides business owners with accessible, accurate financial metrics for informed decision-making across SMEs and enterprise operations.
Business Structuring
We advise on optimal business structures for tax efficiency and growth, including company reviews and restructures. Our services cover mergers, acquisitions, and succession planning with focus on compliance, risk mitigation, and international tax considerations for Australian businesses expanding globally or managing cross-border transactions.
Inventory Management
Our inventory management services streamline warehouse operations through software integration and workflow optimisation. We assist small businesses expanding into first warehouses or improving existing systems with cycle counts, location tracking, and data reporting to enhance stock control and order fulfillment efficiency.
People
Joanne Fang
Partner
CPA since 2013 with 11 years' experience in property management accounting. Specialises in strategic financial reporting, budgeting, and business analysis for major Australian property groups.
Susana Cao
Senior Finance Manager
Certified Practising Accountant with decade-long expertise in financial accounting and internal controls. Former finance manager in national food import company, specialising in warehouse management systems and cost accounting.
Eugene Dou
Tax Specialist
Taxation Master with 15 years' experience in corporate tax and international transactions. Expert in SMSF advisory, business mergers, and self-managed superannuation strategies across multiple Australian jurisdictions.
Jerome Frewen
Senior Consultant
30-year indigenous business specialist with expertise in native title legislation. Established indigenous trusts and commercial enterprises in mining sectors across Western Australia and Northern Territory.
Questions
What accounting services do you offer for small businesses?
We provide bookkeeping, cloud accounting setup, inventory management, and financial reporting tailored to SMEs, with real-time data access and automation solutions.
Can you assist with SMSF establishment and compliance?
Yes, our licensed advisors offer full SMSF services including setup, investment strategy documentation, compliance audits, and retirement planning strategies.
How do you handle tax compliance for property developers?
We specialise in property sector tax strategies, including capital gains tax planning, development structuring, and ATO audit support for residential and commercial projects.
Do you provide business advisory for international transactions?
Our team offers cross-border tax advice, merger/acquisition due diligence, and transfer pricing strategies for businesses with international operations or investments.
What technology platforms do you integrate with?
We implement Xero, MYOB, BGL, Salesforce, and inventory management systems with API integrations for automated financial workflows and reporting.
How do you support warehouse management improvements?
We optimise warehouse operations through software implementation, workflow design, and inventory tracking systems to enhance stock control and order fulfillment efficiency.
