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Business Details
40 Years
experience
Timeless Australian Women's Clothing & Wholesale Fashion Designer
Since 1986, we have been crafting timeless Australian women's clothing as a family-owned business rooted in heritage and values. Our journey began with decades of expertise from one of Australia's original clothing manufacturers, and today we continue to evolve with modern Australian women while maintaining our commitment to quality and ethical practices. Our design philosophy centers on creating effortlessly wearable pieces that combine playful colour palettes with beautiful fits, ensuring women feel stylish and comfortable in every garment. We specialise in premium natural fibres like linen, cotton, and merino wool, sourced from communities that prioritise fair working conditions and sustainable practices. As a family business, we extend our values to suppliers, retail partners, and our team, fostering genuine relationships built on trust and mutual respect.

Our two annual collectionsSpring/Summer and Autumn/Winterare carefully curated and available exclusively through select boutiques across Australia and the UK via our indent wholesale model. Our showrooms in NSW, QLD, SA, VIC, WA, and the UK provide opportunities for partners to explore our collections in person. We believe fashion should make everyone feel good, from the wearer to the communities we support through local business partnerships. With our headquarters on Queensland's Sunshine Coast, we remain dedicated to Australian ownership and craftsmanship. Our legacy of combining generational knowledge with fresh creativity ensures we continue to deliver timeless elegance to modern women.
Services
Women's Clothing Wholesale Fashion Design Ethical Sourcing Showroom Visits Online Stockist Support
Details
  • Year established: 1986
Highlights and features
  • We have over 35 years of experience in Australian women's fashion design and manufacturing.
  • Our garments use premium natural fibres sourced from ethically conscious communities.
  • We offer exclusive seasonal collections curated for timeless elegance and modern wearability.
  • Our family-owned values ensure genuine relationships with suppliers and retail partners.
  • We maintain Australian ownership while supporting local businesses nationwide.
Services
Women's Clothing Wholesale
We provide exclusive seasonal collections to boutique partners across Australia and the UK through our indent wholesale model. Our garments combine timeless elegance with modern wearability, crafted from premium natural fibres. This service supports local businesses while maintaining high ethical and quality standards.
Fashion Design
Our design team creates two annual collections featuring flattering shapes, vibrant colours, and natural fabrics. Each piece balances artistic inspiration with practical wearability, reflecting decades of generational knowledge and evolving trends in Australian women's fashion.
Ethical Sourcing
We source materials from communities that prioritise fair working conditions and ethical practices. Our focus on linen, cotton, and merino wool ensures both quality and sustainability while supporting responsible supply chains.
Showroom Visits
Boutique partners can schedule appointments at our showrooms in Australia and the UK to explore collections firsthand. This service includes personal consultations with our team to discuss seasonal offerings and partnership opportunities.
Online Stockist Support
We connect customers with trusted online boutiques carrying our collections. This service ensures convenient access to our garments while supporting local Australian and UK retailers through digital platforms.
People
Natasha Doughty
NSW Head Office Representative
With extensive industry experience, Natasha manages our NSW operations, ensuring seamless partnerships with boutique retailers and maintaining our commitment to quality and service.
Lynne Turner
QLD Head Office Representative
Lynne oversees Queensland operations with a focus on fostering strong relationships between our family business and local retail partners through dedicated support and collaboration.
John Appleby
SA Representative
John brings decades of experience in the fashion industry, managing South Australian partnerships while upholding our standards of ethical sourcing and customer service.
Vicky Puplett
VIC/TAS Representative
Vicky coordinates partnerships across Victoria and Tasmania, leveraging her deep understanding of regional retail markets to support boutique owners and customers alike.
Zowie Calvert
WA Representative
Zowie manages Western Australian operations, ensuring our commitment to quality and ethical practices reaches boutique partners across the country's western regions.
Questions
How can I find See Saw clothing stockists near me?
Contact us via email or phone with your postcode, and we'll help locate your nearest boutique partner.
What materials are used in See Saw garments?
We use premium natural fibres including linen, cotton, merino wool, and mohair from ethical sources.
Are See Saw collections available online?
Yes, through our boutique partners like Arabesque, LABELS by the bay, and Bay Road Clothes.
How often are new collections released?
We release two curated collections annually: Spring/Summer and Autumn/Winter.
Is See Saw committed to sustainable practices?
Yes, we prioritise ethical sourcing and fair working conditions in all our material procurement.
Can I visit a See Saw showroom?
Yes, we have showrooms in NSW, QLD, SA, VIC, WA, and the UK by appointment.