Business Details
Expert Brand Strategy & Graphic Design Services
Stuart Pettigrew is a Melbourne-based brand strategy and graphic design studio with over 33 years of experience in creating impactful visual identities and communication solutions. Our team combines design thinking with strategic insight to solve complex business challenges across diverse industries, including corporate, government, and not-for-profit sectors. We specialize in brand identity development, annual report design, and digital solutions that align with client objectives while maintaining consistency across all mediums. Our approach integrates creativity, technical expertise, and project management proficiency to deliver high-quality outcomes within agreed timelines and budgets. With a client-centric philosophy, we collaborate closely with executive teams and external suppliers to ensure seamless execution of brand strategies.Our portfolio includes work for ASX-listed companies, government agencies, and purpose-driven organizations seeking to enhance their market presence through design excellence. The studio is led by Stuart Pettigrew, a founding member of the Australian Graphic Design Association, who brings extensive experience from both the UK and Australian markets. Our senior designer, Stevie Summers, contributes specialized skills in graphic design and a proven track record of delivering exceptional creative outputs. We maintain a commitment to pushing creative boundaries while ensuring practical business applications. Our services span brand strategy, art direction, environmental graphics, and multi-channel collateral development, supported by a deep understanding of market dynamics and audience engagement.
Services
Brand Identity
Annual Reports
Website Design
Digital Design
Art Direction
Environmental Graphics
Copywriting
Event Branding
Corporate Collateral
Experience Design
Highlights and features
- We have over 33 years of experience in brand strategy and graphic design
- Our team combines design thinking with practical business solutions
- We maintain consistency across all brand communication mediums
- Our director is a founding member of the Australian Graphic Design Association
- We deliver projects on time and within budget through structured project management
Associations and certifications
- Australian Graphic Design Association
Services
Brand Identity
We create distinctive brand identities that establish strong market presence and customer recognition. Our process combines strategic research with creative execution to develop cohesive visual systems that reflect business values and market positioning. Services include logo design, brand guidelines, and identity evolution strategies tailored to both emerging and established organizations.
Annual Reports
Our annual report design service transforms complex information into compelling visual narratives that meet regulatory requirements while engaging stakeholders. With 30+ years of experience, we produce reports for ASX-listed companies and government agencies that effectively communicate financial performance, sustainability initiatives, and organizational achievements through strategic content organization and visual storytelling.
Website Design
We develop intuitive websites that strengthen customer connections and enhance brand credibility. Our approach integrates user experience design with strategic content presentation to create digital platforms that effectively showcase products and services while improving audience engagement through responsive design and interactive elements.
Art Direction
Our art direction services provide visual leadership across brand campaigns and communication materials. We develop cohesive creative concepts that align with business objectives while ensuring technical feasibility and production quality across both print and digital mediums through comprehensive production management oversight.
Environmental Graphics
We create environmental graphics that enhance physical spaces through wayfinding systems, signage solutions, and branded environments. Our designs integrate with architectural elements to deliver consistent brand experiences in commercial, retail, and public spaces while maintaining functional navigation and aesthetic coherence.
People
Stuart Pettigrew
Design & Managing Director
With over 33 years in design, Stuart leads brand strategy and project management. He founded the Australian Graphic Design Association, lectures at universities, and brings cross-sector experience from SMEs to government projects.
Stevie Summers
Senior Designer
Stevie holds a Masters in Graphic Design and six years' experience at de.co design studio. She specializes in brand development and delivers high-quality creative solutions with a focus on strategic design execution.
Questions
What industries do you work with?
We work across corporate, government, and not-for-profit sectors including ASX-listed companies, educational institutions, and purpose-driven businesses of all sizes.
How do you approach brand strategy?
We use design thinking to solve complex problems, combining logic, creativity, and 30+ years of experience to create strategies that shift brand perceptions and drive business outcomes.
What annual report services do you offer?
We provide end-to-end annual report design including content organization, visual storytelling, compliance management, and digital adaptation for both print and online distribution.
Can you handle multi-channel design projects?
Yes, we create cohesive brand expressions across all mediums including print collateral, digital platforms, environmental graphics, and multimedia content.
How do you ensure project delivery timelines?
Our structured project management approach includes milestone tracking, resource coordination, and regular client communication to ensure timely delivery without compromising quality.
What makes your design approach unique?
We combine strategic brand analysis with creative execution, maintaining design consistency across all touchpoints while addressing specific business challenges and market opportunities.
