Business Details
25 Years
experience
Tourism Marketing Solutions Partner
WOOF Media has been dedicated to empowering regional tourism since 2001, delivering tailored marketing solutions that elevate businesses and destinations. Our expertise spans website development, brand strategy, print materials, and data-driven campaigns, all designed to amplify visibility and drive growth. With a distributed team across Australia and Canada, we combine 20+ years of industry experience with a passion for regional tourism, ensuring clients receive innovative, high-quality support.Our approach prioritizes long-term partnerships, focusing on collaboration and client success. We specialize in transforming tourism businesses through strategic digital and print marketing, backed by measurable results and a commitment to excellence.
Services
Websites
Branding
Print Materials
Marketing Campaigns
Ongoing Support
Details
- Year established: 2001
Highlights and features
- We offer 20+ years of specialized expertise in regional tourism marketing.
- Our tailored solutions focus on measurable results for tourism businesses.
- Proven success in website development and brand strategy for destinations.
- Client-centric approach with flexible project and retainer options.
- Distributed team with deep understanding of regional tourism challenges.
What people say
Professional and clean website
Sales increased by 100%
Award-winning brand development
Marketing partners
Modern and easy to navigate
Services
Tourism Websites
We create responsive, user-friendly websites optimized for tourism businesses. Our designs prioritize mobile compatibility, fast loading times, and clear booking pathways. Services include custom development, SEO integration, and ongoing maintenance to ensure digital growth.
Branding Strategy
Our branding services develop cohesive visual and messaging frameworks for tourism businesses. This includes logo design, brand guidelines, and market positioning to establish a strong, recognizable identity that resonates with target audiences.
Marketing Campaigns
We design multi-channel marketing campaigns tailored to tourism goals. Services encompass Google Ads, social media advertising, content creation, and performance analytics to maximize reach and conversion rates for regional businesses.
Print Materials
Our print solutions include brochures, visitor guides, and promotional collateral that align with digital branding. We ensure consistent messaging across formats, using professional photography and strategic design to enhance visitor engagement.
Ongoing Support
We offer flexible retainer packages for continuous marketing support. Services include social media management, campaign optimization, and strategic planning to maintain consistent growth and adapt to seasonal tourism demands.
People
Peter Freeman
Managing Director
Peter leads WOOF Media's strategic direction, leveraging 20+ years in tourism marketing. He specializes in brand development and digital strategy for regional destinations.
Narelle Crack
Director - Finance and Operations
Narelle oversees financial and operational aspects, ensuring efficient delivery of marketing solutions. Her expertise supports WOOF Media's growth and client service standards.
Amelia Hall Boehm
Account Director
Amelia manages client relationships and project execution. She brings strategic account management experience to tourism businesses and destination marketing.
Holly Marshall
Content Marketing Manager
Holly develops engaging content strategies that enhance tourism brands. Her work focuses on storytelling and digital content to drive visitor engagement.
Chelsea Meaney
Senior Designer - Publishing
Chelsea leads print and digital design projects, creating visually compelling materials that align with client marketing goals and regional tourism themes.
Questions
What tourism marketing services do you offer?
We provide websites, branding, print materials, marketing campaigns, and ongoing support tailored to regional tourism businesses and destinations.
Do you work with international clients?
Yes, while based in Australia, we serve clients globally, including Canada, with expertise in regional tourism marketing strategies.
How much do tourism websites cost?
Our standard websites start at $5,500, with advanced features requiring budgets of $10,000+. Costs reflect customization and business needs.
Can you help with regional destination marketing?
Yes, we specialize in destination marketing, including visitor guides, brand strategy, and campaigns for regional tourism organizations.
Do you offer ongoing marketing support?
Yes, we provide retainer packages starting at $3,000/month for continuous marketing services tailored to tourism business needs.
How do you measure campaign success?
We use Google Analytics, campaign tracking, and monthly reviews to analyze performance and optimize marketing strategies for measurable results.
