Business Details
8 Years
experience
Your Trusted Digital Marketing Partner for SaaS & Online Businesses
Founded in 2018, Owendenny Digital is a performance-driven digital marketing agency specializing in growth strategies for SaaS and online businesses. Our approach combines behavioral psychology with data-driven campaigns to deliver predictable revenue growth through platforms like Facebook, Google, and HubSpot. With a focus on user messaging and customer journey optimization, we help clients scale by transforming ad spend into measurable ROI.Our team of experts prioritizes transparency, rapid execution, and continuous learning to stay ahead of industry shifts. Backed by case studies demonstrating lead generation and revenue growth for clients across sectors, we operate from Geelong, Australia, serving businesses globally.
Services
Facebook Marketing
Google Ads
HubSpot Services
Direct Response Marketing
PPC Advertising
Details
- Year established: 2018
Highlights and features
- We specialize in SaaS marketing with proven ROI for subscription-based businesses
- Our campaigns leverage behavioral psychology for deeper customer engagement
- Transparent communication with real-time performance reporting
- Award-winning team with 5+ years of direct-response advertising expertise
- Customized strategies combining HubSpot, Google Ads, and Facebook Marketing
What people say
Great results
Excellent service
Professional approach
Highly recommend
Exceptional support
Services
Facebook Marketing
Our Facebook advertising campaigns combine behavioral targeting with creative optimization to convert cold audiences into paying customers. We specialize in lead generation funnels and retargeting strategies for SaaS businesses. Through custom audience segmentation and A/B testing, we achieve 62% average conversion rates for clients like Mikro Coffee Roasters. Our approach focuses on lifetime customer value rather than short-term metrics.
Google Ads
We create high-intent Google Ads campaigns that capture users actively searching for SaaS solutions. Our strategies include keyword clustering, responsive search ads, and conversion tracking integrations. For a glamping business client, this approach generated 631+ investor leads in one month. We prioritize quality scores and landing page optimization to maximize ROI while minimizing cost-per-acquisition.
HubSpot Services
Our certified HubSpot experts implement marketing automation workflows and CRM integrations to streamline lead nurturing. Services include email marketing automation, sales pipeline optimization, and analytics dashboard creation. We specialize in migrating existing systems to HubSpot while maintaining data integrity. Clients benefit from our proprietary onboarding process that reduces implementation time by 40%.
Direct Response Marketing
We craft campaigns that drive immediate user action through compelling copy and urgency-driven CTAs. Our methodology combines copywriting frameworks with split-testing across multiple channels. This approach helped a mortgage platform increase demo signups by 300% within six months. We focus on measurable KPIs like cost-per-lead and customer acquisition cost.
PPC Advertising
Our PPC management covers Google Ads, Bing Ads, and social media advertising platforms. We employ advanced bidding strategies and negative keyword optimization to protect ad budgets. For enterprise clients, we implement cross-channel attribution models to track customer journeys. Our team maintains Google Partner status through ongoing certification and performance benchmarks.
People
Dean Denny
Director & Founder
Dean founded Owendenny Digital in 2018 after a corporate marketing career. With 12+ years in digital advertising, he specializes in SaaS growth strategies and direct-response copywriting. He leads client strategy sessions and mentors the agency's marketing team.
Questions
What digital marketing services do you specialize in?
We specialize in Facebook Ads, Google Ads, HubSpot implementation, direct response marketing, and PPC management for SaaS businesses.
How do you measure campaign success?
We track metrics like cost-per-lead, customer acquisition cost, and lifetime value through custom dashboards updated weekly.
Do you work with international clients?
Yes, while based in Australia, we serve clients globally through virtual collaboration tools and timezone-optimized campaigns.
What industries do you work with?
Primarily SaaS companies and online businesses, though we've successfully worked with ecommerce brands and professional service firms.
How much does your service cost?
Pricing varies by campaign scope - typical retainer packages start at $5,000/month for managed advertising services.
Do you offer free strategy consultations?
Yes, we provide a 10-minute growth diagnostic call to assess your current marketing performance and opportunities.
