Drysdale Communications

Drysdale Communications was a distinguished boutique communications agency that operated for 16 years until 2017. The agency was built on the cornerstone of delivering personalised service across a range of fields including brand strategy & positioning, public & media relations, and event management. In 2017, the founder of Drysdale Communications, Elisabeth Drysdale, decided to close the business and leverage her extensive experience in the communications industry to create meaning and give back in the not-for-profit (NFP) space.

Elisabeth Drysdale has had a successful career in marketing and communications spanning over 18 years. She started Drysdale Communications in 2001 when she won the prestigious role as Director of the Champagne Bureau, representing the Comite Champagne (CIVC) in Champagne. Prior to this, Elisabeth worked as a Public Relations and Marketing Executive for De Beers Diamonds at J.Walter Thompson. Elisabeth has a Post Graduate Diploma in Business Marketing from UTS, a Degree in Communications from UWS, a certificate from Columbia University (Emeritus) in Digital Marketing: Customer Engagement, Social Media, Planning & Analytics and a Marketing Certificate from the Centre of Marketing Excellence (CeMe), Lausanne, Switzerland.

Elisabeth Drysdale has been presented with several awards for her outstanding work in the communications industry. In 2011, she was presented with the St Vincent's Award presented by the Comite Champagne for her service to the Champagne region, and in 2014, she was inducted as Dame Chevalier of the l'Ordre des Coteaux de Champagne.

Services Offered

Drysdale Communications offered a range of services designed to help businesses and individuals achieve their goals.

• Brand Strategy & Positioning: Drysdale Communications helped clients develop and execute effective brand strategies that resonated with target audiences. The agency's team of experts worked closely with clients to understand their business goals and develop messaging that aligned with their values and mission.

• Public & Media Relations: Drysdale Communications had an extensive network of media contacts that allowed the agency to achieve outstanding media coverage for its clients. The agency worked with clients to develop media strategies that maximised their exposure and delivered measurable results.

• Event Management: Drysdale Communications was renowned for its ability to manage and execute seamless events that exceeded client expectations. The agency's team of experienced event planners worked closely with clients to understand their goals and develop events that delivered on their vision.

Elisabeth Drysdale's experience working in the NFP sector has given her a deep understanding of the unique challenges that non-profits face. She offers marketing and event management services to Non-Profits to help them meet their goals and make a positive impact in their communities.

Client Experience

Drysdale Communications had an impressive list of clients from a range of sectors, including food, drink, luxury, lifestyle, and NFP.

• Food/Drink: The agency's food and drink clients included Cricketers Arms, One Ford Street, The Balmain Pub Group (The Balmain, Swanson and Charing Cross), Barrel Bar and Dining Chef Justin North, Halcyon Hotels: Hotel Centennial, Woolwich Pier, Buena Vista Hotel, The Basement, La Lupita, Opera Kitchen, Rowie's Cakes, Marque restaurant and Mark Best, Al Carbon Becasse, Etch, Quarter Twenty-One, Charlie & Co Steel Bar and Grill, The Cup Cake Challenge, Planet Cake (2009-2011), Lexus Appetite for Excellence (2006-2009) and De Costi Seafood.

• Luxury: The agency's luxury clients included Burton Premium Wines, Oakridge Wines, Interprofessional Des Vins AOC Cote du Rhone Wines, Di Jones Real Estate Art Sydney (2007,2008), Watches of Switzerland, Aurias Diamonds, Beneteau Power Boats: JW Marine, Bentley of Sydney, and Hardy Brothers.

• Lifestyle: The agency's lifestyle clients included J. Farren-Price, Fashion Mrs Press, Longchamp, Tumi & Il Bisonte (2004-2011), Tom Ford Eyewear, Roberto Cavalli Eyewear, New Zealand Beauty Show (Trade), KidsXpress, Choice Shonky Awards, and Testimonials.

Drysdale Communications was known for its exceptional client service, and many of the agency's clients have given testimonials praising the agency's work.

"I always used DRYCOM when staging events for my fashion label Mrs. Press. Elisabeth and her team make magic happen - and they do so seamlessly and beautifully with no stress, " Clare Press, Fashion Journalist.

"Growing a brand, a vision, and media career through public relations and communications with John and Elisabeth was all of awesome! We thought the same; worked well together and achieved an incredible amount in a short period which has cemented my creative credibility in the food and media industry. Elisabeth and John are highly regarded within the media industry. I have loved and love every minute of working with Drysdale Communications on my Rowie's Cakes mission!" Rowie Dillon, Creator, Rowies Cakes.